Highlights
ICN Rebrand
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Created new logo and tagline to better showcase business capabilities
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Built upon logo in creation of branding for marketing materials and website
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Sourced and edited imagery to further bring brand to life
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Created animated icons to illustrate ICN's main IP in four steps
• Hover-activated animated icons
Keurig Commercial Social Media Posts
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Created original photo-illustration for "Brewing a Better World" post to tie in brand's emphasis on sustainable practices with engaging imagery
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Designed template format and posts for LinkedIn leveraging existing branding
SAI Global Trade Show Booth ​
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Original imagery and concept, graphics and icons created to reflect new positioning and standards of brand
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Integrated background panels and front counter for 10x20' booth with design leaving room for chairs and/or table placements
Staples Advantage B2B Prospecting Cards
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Original imagery and/or concepts for greeting cards sent to prospective customers
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Created for sales team to provide memorable impression and help win new business
inStream Interactive Tablet
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Sales tool enabling easy touchscreen access to state by state network information during trade show appearances and subsequent meetings
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Originally concepted to continue sales increase in growing business segment
Staples Advantage B2B Prospecting Gift
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Notebook with original packaging concepted to hold section divider inserts
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Part of gatecrasher initiative to win business of targeted high end B2B companies
inStream Website Rebrand
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New imagery to reflect repositioning of brand
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Designed SmartConnect logo to represent company's main IP
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Created icons to represent overall capabilities
REVV B2B Sales Flyer
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Brand intro to enable C-Store penetration initiatives
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Merged new cup concept art with existing brand elements
Staples Advantage Email Campaign Series
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Initiated from marketing request to address specific high-level customer pain points: cost savings, supply restocking, rogue spending, and supply spending management
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Concepted to make relatable and increase engagement with potential customers
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Created original imagery to tie in to concept and elevate corporate branding
BrainBox Logo and Branding
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Created new logo and brand identity for local smartbox company
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Collaborated with owner who had existing name and color preferences, but was looking to raise the perceived value of product through presentation of brand
Care.com Marketing
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Originally sourced imagery chosen and edited to sync with new "authentic" theme
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Created for Acquisition team to increase membership base and subscriptions through digital advertising and direct mail campaigns
Staples "Easy" Marketing Examples
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Original concepts and imagery to coordinate with corporate
easy button branding theme of the moment -
B2B client examples include imagery of respective businesses to create unique custom branding
Clutch It Out
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Founded gaming, sports and pop culture apparel company
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Created brand identity with eSports conceptual focus
